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Virtual Sales And Relationship Management Interview Questions

Virtual Sales And Relationship Management Interview Questions

Relationship Management is crucial because it helps maintain and nurture relationships with new and existing clients. The candidate needs to stay prepared for banking interview questions in order to land a job as a relationship manager.

We are here with some most important questions for a relationship manager to crack the interview effortlessly. But before moving to the interview questions, let us reflect on some essentials that will prepare you for the interview. 

What Qualities Company observe in an interview

Interviewers generally include questions with a combination of role-specific and questions related to skills to understand the following essentials for the job:

  • Sales Skills: The interviewer asks questions related to sales to check the sales knowledge of the candidate.
  • The Employers ask questions to check the level of communication skills.
  • Questions are asked to know about the candidate's understanding of the role of a Relationship Manager.
  • Analytical and management skills with some questions related to past work and experience.
  • The candidate's motivation and attitude are assessed in various situations that happen in daily job activities.
  • The confidence and personality of the candidate are checked with some general questions. 

Feel free to modify these questions to meet your company’s specific needs and requirements. Similar job profiles include Client Relationship Manager, Customer Relationship Manager, and Trade Relationship Manager.

Virtual Sales and Relationship Management Important Interview Questions

Let us dive into the important questions for Virtual Sales and Relationship Management. Here we go:

Why do you want to work as a Relationship Manager?

The candidate can say something like, "Because I love to close deals and it inspires me a lot." One should focus on the benefit they can provide as a relationship manager to the company as well as customers.

Discuss the outstanding sales abilities and knowledge of a particular segment of the business and the customer you targeted in the past work. The candidate can say they love to work with data and make the interviewer believe they will improve customer retention in the company. Simply say that you have a lot to offer to the company and the clients.

If you've had to say no to a customer request, how would you do so, preserving the relationship?

Here, communication skill comes in, and the candidate with strong communication skill can answer this question effortlessly.
This is why Relationship Managers must be skilled communicators and have the ability to manage customers when they're satisfied and when they're not.

Many hiring managers will ask similar questions to ensure the candidate got the required conflict management and communications skills to communicate effectively with every customer.

With the help of the STAR method, one can answer this question easily. Here is what STAR stands for:

  • Situation: Start by describing a situation relevant to the question.
  • Task: Individuals can explain the task they were trying to complete or the challenge they needed to overcome in their past work.
  • Action: Explain the actions taken to achieve success.
  • Result: Demonstrate how the action led to a positive outcome or result.

How do you imagine an ideal day at work as a Relationship Manager?

HR managers may ask you questions like this one due to a couple of reasons. The answer will give the interviewer an idea of your knowledge and understanding of the relationship manager position.

In addition, the response should describe what the candidate considers the most important aspects of the job and the tasks. When you answer, be sure to specify the duties of the job on the official job descriptions. Also, make sure you show the hiring manager that you're knowledgeable about the duties of a relationship manager.

Do you create any reports to keep track of your work with clients? Are you familiar with computer software while managing customer relationships?

Since managing large data can be challenging, using computer software can make it easier and save a lot of time. Well, software knowledge alone is not sufficient to land a job as a relationship manager.

Its soft skills, motivation, persistence, and knowledge of both the product and the customer service determine how well you will perform in your negotiations with customers.

Explain to the interviewer how you handled such data with the help of softwares like excel etc.

Describe a time when you had difficulty dealing with a client

The answer to this question may vary from person to person because everyone has a different journey, whether it is a job or life.
So, be confident and tell how you dealt with the client during a difficult time. A positive answer will maximize the chances of getting shortlisted for the further hiring process. 

It can be painful to negotiate with some clients because they always demand a better deal and will need a lot of courage and persistence to retain them.

The key here is to talk about the positive impact of your actions and how you convinced and closed them. Also, share the lessons learned throughout the process that can help you do a better job next time while dealing with clients.

Also Read: Branch Manager Interview Questions

Other Questions the Interviewer May Ask

Questions can be endless, but the most important ones are listed above. However, some more questions are mentioned below that can be asked by the HR Manager.

General Questions:

  • Why are you interested or looking for a job in our company?
  • What makes you the best fit for this job, or Why should we hire you?
  • Do you prefer to work independently or with a team?
  • How would past coworkers or senior colleagues describe you?
  • What are your long-term career goals, or where do you see yourself after 5 years?
  • Why are you leaving your current position?
  • What are your hobbies?
  • What would be your goals for your first three months if you get hired?

Behavioral Questions:

  • How did you manage to keep the client happy while dealing with a difficult client?
  • Have you ever made a decision that cost you a client? What happened, and what you learned from those experiences?
  • What do you value more: high work quality or meeting tight deadlines? Why?

Questions regarding experience and background:

  • Are you familiar with Salesforce or Tableau? What other CRM or computer software have you used?
  • What type of reports did you create to track your work? How often you used to report to your manager?
  • What are your most effective engagement techniques to manage client relationships?
  • This role needs to reach multiple clients on a daily basis. How do you prioritize which clients to contact first?

In-Depth Questions:

  • If you’re contacting a new client for the first time, what information do you need before communicating?
  • A small client demands new features in a short period of time. How would you respond to the client?
  • A long-term customer complains about product prices and is about to terminate the business relationship. What measures would you take to retain them in the company?
  • Which metrics are most important for relationship managers to track, according to you?


Relationship Management is a popular job title that offers employees amazing benefits and perks. Above mentioned interview questions will help any candidate crack the interview. It will be beneficial for the candidate to stand confident and vigorous when appearing in an interview.

Also Read: Credit Analyst Interview Questions

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